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Epic celebrates "the end of the Apple Tax" after court win in iOS payments case

Someone

> Speaking to reporters Thursday night, though, Epic founder and CEO Tim Sweeney said he believes those should be “super super minor fees,” on the order of “tens or hundreds of dollars” every time an iOS app update goes through Apple for review. That should be more than enough to compensate the employees reviewing the apps to make sure outside payment links are not scams

I would think making sure outside payment links aren’t scams will be more expensive than that because checking that once isn’t sufficient. Scammers will update the target of such links, so you can’t just check this at app submission time. You also will have to check from around the world, from different IP address ranges, outside California business hours, etc, because scammer are smart enough to use such info to decide whether to show their scammy page.

Also, even if it becomes ‘only’ hundreds of dollars, I guess only large companies will be able to afford providing an option for outside payments.

mikkupikku

I don't believe iOS app reviewers actually do any of that, even if on paper they do.

lapcat

> I would think making sure outside payment links aren’t scams will be more expensive than that because checking that once isn’t sufficient.

According to the ruling on page 42, "(c) Apple should receive no commission for the security and privacy features it offers to external links, and its calculation of its necessary costs for external links should not include the cost associated with the security and privacy features it offers with its IAP"

nomel

> Apple should receive no commission for the security and privacy features it offers to external links

I'm not versed in legalese, so maybe I misunderstand. Isn't it reasonable that Apple receives money for a service they provide, that costs money to run?

codedokode

In my opinion, every manufacturer of a programmable device should not be allowed to prevent the buyer from reprogramming it.

ralferoo

Shared the same in a comment below, but probably worth adding as a top level comment.

Google are doing exactly the same as Apple previously were doing, mandatory from end of next month - January 28, 2026.

Their new requirements: https://support.google.com/googleplay/android-developer/answ...

pmarreck

Peripheral question: Is there any "real" App Store on Linux except for Steam?

bze12

I don’t feel great about this ruling. Whatever a “reasonable” fee is supposed to mean, Apple will interpret it to some ridiculous amount. Before the ban, they tried to charge 27%

adgjlsfhk1

I think Apple will have a very hard time arguing that the "reasonable" amount is a percentage of revenue with no cap.

stockresearcher

They absolutely will and they will absolutely get away with it. It just won’t be anywhere close to 27%.

There has been craploads of litigation about “Fair, reasonable, and non-discriminatory” licensing over the last two decades, and fees that are percentages of revenue with no cap have survived and there is no reason to believe any of these legal standards will change.

In fact, I think it’s likely that Apple and Google will team up to create a standards body that defines the method for distributing/installing smartphone apps (because this is now in their best interest, not that I want them to). These standards are going to end up using a bunch of patents that you will have to license on FRAND terms.

Yes, the cost is going to go down. Yes, Epic is going to benefit a lot more than any indie developer. Such is life

zamadatix

This isn't related to what's fair in licensing, comparing it as such is Apples to oranges.

briandw

[delayed]

pjmlp

While having Epic Store, Fortnite "mini store", and being perfectly fine with Nintendo, Sony and XBox.

bogwog

> ... the appeals court now suggests that Apple should still be able to charge a “reasonable fee” based on its “actual costs to ensure user security and privacy.”

> Speaking to reporters Thursday night, though, Epic founder and CEO Tim Sweeney said he believes those should be “super super minor fees,” on the order of “tens or hundreds of dollars” every time an iOS app update goes through Apple for review.

Wow, one step forward, and one step back. Good job, Epic.

The outcome is obviously going to be that Apple's store will have the most apps, with the most up to date versions, and with the most free apps/games. I'm sure Fortnite will do just fine though.

Unless I'm misunderstanding this, why would the court allow Apple to act as a gatekeeper for their competitors?

Spivak

Because Epic hitched their real desire, we want to do digital distribution independent of Apple, to wanting alternative App Stores and alternative payment methods. And Apple responded with a scheme that does the latter without the former.

Sure you can use your own payment processor, we're still charging 27% though. Sure you can have your own App Store, you still have to go through the same review process though.

concinds

It feels like courts are not doing a good job promoting "competition".

- Apple shouldn't be able to charge for external payments, come on.

- Force prominent disclosure of refund policies. Epic Games doesn't allow them for IAP. Apple does. Epic knows exactly how predatory that is, betting some kids will find ways to spend thousands and the parents will be helpless. Ideally you'd have a law mandating refunds, but without that, there should be mandatory disclosure on the IAP screen, at least for microtransaction games. You can't have fair "competition" when you have an information asymmetry, and if these rulings don't mandate that, you'll open the floodgate for these gaming companies to screw over parents.

arrosenberg

Antitrust laws were written in the early 1900s and updated through the 1950s. Credit cards weren't available until 1966 and didn't become widely used until the 1990s. Digital platforms weren't a thing until the late 90s/early 2000s and the Apple app store didn't exist until 2008.

The courts can only enforce the laws on the books. Congress needs to update the laws, but they won't because they are hopelessly corrupt :(

lesuorac

A lot of laws don't need updating.

Courts don't allow you to submit false evidence yet somehow they need to update their produces to handle AI generated false submissions?

The issue is enforcement. Plain and simple. The anti-trust on the books are fine; no more amount of written laws will make regulators regulate.

lapcat

> - Force prominent disclosure of refund policies. Epic Games doesn't allow them for IAP. Apple does.

Apple has no official App Store refund policy, either for IAP or for upfront paid apps. I've already looked for one. There's of course a form to request a refund, but refunds are entirely at Apple's discretion, for any reason or no reason, and Apple often exercises its discretion to refuse refunds.

ancorevard

"Sweeney wrote on social media." with a link to X.

What a strange choice of words I though, clicked on author name:

"You can find his irregular musings on BlueSky: @kyleor.land.".

I see.

mvdtnz

Sorry what's strange about the choice of words "Sweeney wrote on social media"?

ChrisArchitect

Are these the same thing? Different framing, confusing details:

Apple wins partial reversal of sanctions in Epic Games antitrust lawsuit

https://www.reuters.com/sustainability/boards-policy-regulat... (https://archive.ph/Cbi3f)

https://news.ycombinator.com/item?id=46237312

muro

The ruling says Apple can:

insist on Apple IAP links/buttons to be the same as buttons/links to external payments. But they can't ask for the outgoing links/buttons to be less prominent

charge for links/buttons to external payment, but not as they please. One interpretation is that it has to be based on real cost and can't in any way be tied to IAP costs.

can't use scare screens on external purchases

nobody9999

>Are these the same thing?

Both articles appear to point at the same 9th circuit appeals court ruling:

The Ars piece points at:

https://cdn.arstechnica.net/wp-content/uploads/2025/12/US-Co...

Which appears to be the same ruling as the Reuters piece links to:

https://fingfx.thomsonreuters.com/gfx/legaldocs/lgvdqxweopo/...

As such, I believe that, yes, this is the same ruling reported by both Ars and Reuters.

bilbo0s

Well, yeah..

Devil's always in the details. But in this instance, any even partial win is still a win. Something is better than nothing.

Bad_Initialism

Tim Cook has been absolutely fantastic for Apple shareholders and absolutely awful for anyone else, particularly the customers.

The walled garden has to end. There is no excuse for making people pay a premium price for an iPad Pro that can't run a third party web browser or do software development in any meaningful way.

Outside of a very narrow use case, the iPad product range is useless, despite the endless rantings of the brainwashed fanboys. Source: used to be one. Left the ecosystem when they started treating the RFCs like toilet paper.

codexb

At one point, there was a case for preventing scammy and fraudulent apps. For a long time, the ios App store had a much higher quality than android.

But now? There are tons of scammy and fraudulent apps on the app store. If you try to search for any popular app, you'll be presented with a dozen apps that look similar with similar names and logos.

bogwog

Like when you search for anything "AI" and get bombarded with a wall of minimalist goatse

bigyabai

Apple's "manual review" process stopped meaning anything to me when they verified a trojan horse version of LastPass: https://blog.lastpass.com/posts/warning-fraudulent-app-imper...

I don't even know how this is possible. FOSS repos have more security than that...

ninth_ant

> Outside of a very narrow use case, the iPad product range is useless, despite the endless rantings of the brainwashed fanboys

The use case is rich iPhone users who want an easy experience to watch videos, read, or consume social media on a larger screen than their phones. It’s especially popular for the children or elderly parents of these rich people. You can argue this use case is narrow, but it’s decently profitable.

Just because this use case doesn’t apply to your experience doesn’t mean anyone who disagrees is a brainwashed fanboy.

I will agree that the iPad Pro range seems overly niche to me — but also it could be I just don’t understand the use case. If someone else finds it productive and pleasant to use, what difference does this make to me or you?

lenerdenator

> The walled garden has to end. There is no excuse for making people pay a premium price for an iPad Pro that can't run a third party web browser or do software development in any meaningful way.

Why?

There's an alternative: Android. I'm perfectly free to use that instead. I don't.

If I want to "do software development in any meaningful way", I'm not using a tablet. I'm using something with MacOS or GNU/Linux on it.

People willingly pay what Apple's charging for the iPad in the face of competition from a different OS and different classes of device, so I'm not really seeing the problem, especially when I can hand my technologically-handicapped 65-year-old mother an iPad and not have to worry as much about her installing something that will wreck every device on my parents' network or compromise her bank accounts or something.

Besides, the whole "locked-down device" wasn't Tim's idea, it was Steve's. There are plenty of reasons to gripe about Tim Cook, but "the iPad is too locked down" isn't one of them.

innagadadavida

Hard disagree. Tim should focus on fixing their software. It has become extremely buggy and it needs to be fixed. No one buying an iPad cares about running some custom browser and supporting it is pointless and is what makes the software emote complex and worse. He should take better care of his paying customers rather than engaging with opinionated activists.

eddieroger

Tim Cook, or any CEO, is accountable to the shareholders, so job well done it seems. It's still the user's choice if they want to live in the walled garden or not, and lots of people do, so why would they change it?