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Visa and Mastercard: The global payment duopoly (2024)

mzitelli

Brazil central bank introduced Pix a few years ago. It took over the country as the public basic infrastructure for money transfer. Totally free and instantaneous transactions between people and companies, available to all banks.

Then, just last week, the US presidency launched an investigation considering Pix an unfair trade practice against the US.

Actions like that may show the current direction of the US government is aligned on preserving status quo. But still, I wonder how impactful a public digital infrastructure for the dollar would be.

thimabi

I got in this thread with the expectation of seeing a comment like yours, so thank you for that.

I think what worries the U.S. more is the likelihood of Pix spreading around the world. It’s such a great public program that I believe many countries will eventually adopt it, or adopt some version of it. In fact, AFAIK some places already have it, like Thailand and Malaysia.

Consumers like it because it is widely available and free, companies like it doubly so, and even governments like it because it helps to combat tax evasion and fraud.

Right now, the only thing that makes credit cards a better proposition is being able to pay without having enough money in the bank, and maybe enjoying greater protection from fraudulent merchants. But I believe even that will change in the future, to the benefit of Pix-like systems.

notpushkin

> AFAIK some places already have it, like Thailand and Malaysia.

Also Vietnam (Napas247), Singapore (PayNow), Philippines (QR Ph), Japan (lots different systems), China (WeChat/Alipay, I think?), Russia (SBP), Belarus (ERIP, in a sense), and the whole of EU (SEPA transfers).

One problem is, most of them don’t really work for you if you’re a foreigner. Moreta (YC S24) is doing something in SEA, and I’ve seen another service for visitors in India, but I think exchange rates wouldn’t be too good (compared to something like Wise, maybe on par with regular banks though).

https://moretapay.com/, https://ale.sh/r/moreta (affiliate link)

https://wise.com/, https://ale.sh/r/wise (affiliate link)

yawaramin

India has UPI (Universal Payment Interface) for instant free transfers. They are working with Singapore to integrate their payment systems so that people will be able to send remittances instantly across the countries.

AdieuToLogic

> Right now, the only thing that makes credit cards a better proposition is being able to pay without having enough money in the bank, and maybe enjoying greater protection from fraudulent merchants.

This is the entire value proposition of credit cards and is what undergirds the issuer (bank) justification for interest rates assessed. To be able to defer card-holder immediate payment for some period of time and/or to put the onus of proof-of-purchase on the merchant instead of the card holder.

The last point is non-trivial when considering debit or debit-like networks result in funds being transferred during settlement (often performed daily), thus making the customer responsible for proving they did not perform the transaction post hoc.

55555

I am in Thailand. Fraud is a much smaller issue because it’s a push-based system. You cannot withdrawal from someone else’s account just by knowing the number, unlike with credit cards.

Loughla

What about fighting charges? In the US, if I flag a charge on my credit card it's immediately cancelled and they deal with it.

How does that work?

mzitelli

> Right now, the only thing that makes credit cards a better proposition is being able to pay without having enough money in the bank

It will not take long. Banks are already offering products with credit on top of the Pix. Furthermore, contactless Pix is now available in Android phones. If we look from the financial and usability aspects, Pix will continue eating the credit card market share.

I didn't know Thailand and Malaysia had similar systems, though. I hope the example spreads! Creating a competitive infrastructure and product is an interesting way to deal with monopolies.

Ayesh

About half of the world population has access to some sort of QR based payment system nowadays.

India has UPI, China has Ali and Wechat pay. Almost everyone in these two countries can go weeks without having to use cash.

In South East Asia, Vietnam is leading QR payments. I live in Ha Noi, and I only carry VND equivalent of $15-20 with me, and it sits in the wallet for ages. Everything from gas stations to restaurants to street vendors to even paying taxes, you do it from a QR code. There is no wallet, the money is directly debited from the account.

Thailand, Singapore, and Indonesia have similar systems. In Indonesia, a couple of "super apps" had their own wallets, but merged with QRIS a few years back, a lot of Indonesian people can now pay with QR codes, even across wallets and bank accounts.

South America and Asia has already started to replace card payments with the QR payments. Rightfully so.

rossriley

I believe the Singapore, Malaysia and Thailand ones are linked too, I noticed last time I went over to Malaysia that they could accept the Singapore PayNow payments too.

rprend

Pix, UPI, etc are nationally silo'd and have little risk of spreading around the world. They took over their respective countries because they were government backed and mandatory.

The US has its own version of this: government backed, 24/7 instant settlement payment rails (called FedNow). It released in 2023 but adoption is slow because it's not mandatory. Banks are especially slow to support "Requests for payments", which might compete with card networks for retail purchases.

It's the banks, not Visa / Mastercard, that make the most off credit card fees. Visa / Mastercard take .1-.2%, the bank takes ~2%.

The other unique bit about the US is we have uniquely strong consumer protection laws and a uniquely large amount of fraud. Irreversible payment rails are a nightmare for consumers who are used to chargebacks being built in to the payment rail, and banks are skeptical of exposing such rails to consumers because most of the time the banks are required to make good when the customer is defrauded.

john01dav

> Right now, the only thing that makes credit cards a better proposition is being able to pay without having enough money in the bank, and maybe enjoying greater protection from fraudulent merchants. But I believe even that will change in the future, to the benefit of Pix-like systems.

Does Pix offer something like credit card rewards? I understand that you ultimately pay for this through fees that make prices slightly higher, but it is still an incentive to use credit cards over other payment methods.

sofixa

> Does Pix offer something like credit card rewards? I understand that you ultimately pay for this through fees that make prices slightly higher, but it is still an incentive to use credit cards over other payment methods.

No, because it's free, there is no high transaction fee to pay for those rewards. And that's ultimately better.

michaelmior

> Right now, the only thing that makes credit cards a better proposition is being able to pay without having enough money in the bank, and maybe enjoying greater protection from fraudulent merchants.

Rewards is another big one and the reason I personally prefer to use credit cards where possible.

whatevaa

Rewards exist because credit card transaction fees to merchants are very high, though. Europe put a limit on those fees and no credit card rewards exist here.

whatagreatboy

India has UPI. China has something. It is only a good thing that this should spread everywhere.

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kyrra

My understanding is that Pix took over because the Brazilian gov did transfer payments during covid and the (only?) way to get those payments was via Pix. So it forced everyone to start using it. And once people had more familiarity with Pix, merchants started pushing for it because it charges ACH level fees.

The chargeback system (MED) is only so-so right now, but expected to get better.

There is a lot to like about Pix, but the spec is extremely complicated and hard to implement.

forinti

I started using Pix, because it's the best way to do business with Chinese ecommerce sites.

You don't have to give your credit card details and refunds go straight back to your account.

In fact, it really impressed me that Aliexpress got it working before many Brazilian sites.

anodari

If you use an intermediary, implementation is usually very simple and straightforward. The biggest challenge is becoming a direct participant—that is, communicating directly with the central bank. In this case, you need to enter the regulatory framework and become a payment institution.

Anarch157a

There are plenty of companies in Brazil that offer PIX payments to foreign e-shops. Valve has been accepting PIX for some time now, for example.

ufo

Pix blew other kinds of bank transfer out of the water. TED, DOC, Boleto, were slow and expensive. Pix is instant, free for most people, and just works.

dkga

No, the Central Bank of Brazil did not force any person to start using Pix.

Also, care to elaborate why you think the spec is complicated and hard to implement?

kyrra

Coerce is likely a better word.

Pix and OpenFinance are extremely chatty APIs with a ton of rules. Being a merchant using the ecosystem is not that bad, but trying to be a participant in the network is complicated.

dkga

By the way, for those that want more context on Pix a good place to start is this BIS Bulletin: https://www.bis.org/publ/bisbull52.pdf

john01dav

I'd like to see a system like that that also integrates taxes. That is, it tracks total income for each payee each year and deducts taxes based on the appropriate tax bracket. It should also support sales tax and state income tax. That way, all that you need to do is appropriately mark the transactions and tax compliance is done. You could even mark business expenses in it and have deductions automatically processed.

Someone could lie about the nature of their transactions, but that's called tax fraud and it's already possible and we already have mechanisms to deal with that.

Art9681

Does the Central Bank of Brazil publish data on the cost of running the network and how it is funded? Or is there a hidden tax that eventually makes its way to the customer in order to keep it going? Nothing is totally free. Who pays for the infrastructure costs, not to mention the legion of humans that it surely takes to maintain the network? Pretty sure that no matter what is published publicly, someone is paying for it, and that cost is being passed around the logistics chain and ends up on the prices of the products you buy. Sure, it may be much cheaper, but it's not totally free.

leonidasv

It costs up to ~$9m per year, processing 63 billion transactions per year: https://oglobo.globo.com/economia/noticia/2024/10/03/bc-gast...

Banks pay a small fee (less than a cent) per batch of transactions.

Anarch157a

Pix is free for natural persons and individual entrepreneurs. For businesses, receiving is free, but they pay a fee to send money[0], this can vary from one institution to another.

[0] https://www.contabilizei.com.br/contabilizei-responde/taxa-p...

arccy

If the central bank offers it, it would be the equivalent to cash. Cash is also expensive to maintain and issue. Do you ask all the same questions as who pays for cash?

godelski

I'm not a big fan of crypto but I've always wondered why the US wouldn't want to create a highly secure private coin that's pegged to the dollar. I mean you put a very small transaction fee on it (can be far less than Visa's 2%) and you're suddenly generating revenue from tons of global transactions, benefiting from the status of the dollar being the global currency. You even get to "tax" illegal transactions, and as a consumption "tax". It would only work if it was highly private (effectively like cash) as no one else wants to be handing all that data over but it still sounds like it would be a big win to many parties (well not the authoritarians? Maybe?). Everyone will be "banked", you get digital payments everywhere, and you even probably reinforce the reliance on the US dollar. Is the demand for control so much greater than the demand for money combined with providing a public good? I know there's still challenges to resolve but a guy can dream, right?

dakial1

Because highly secure coin wouldn't allow the government to track money.

I firmly believe that the Federal Agencies do not fight bitcoin exactly because it is so easily tracked.

throwaway473825

You're describing a CBDC, not a coin. Why isn't it being done? Because commercial banks are vehemently against that. The current administration in particular will never go against the big banks.

pjc50

> Is the demand for control so much greater than the demand for money combined with providing a public good?

Yes. Also the current administration is hostile to public goods as a concept.

The politics around this is very weird. The US is basically regularizing "stablecoins" as electronic dollar-proxies while banning central bank digital currencies which the Fed has never planned to do. Basically to ensure all the profit and privacy risks stay in the private sector.

arccy

So like Circle's USDC Circle Payments Network?

XorNot

Because nobody needs a cryptocurrency when you have a centralized trusted broker.

danielscrubs

People don’t really believe me when I say I went to the U.S. and had to sing the national anthem every day in class.

There’s no other place that protects its companies so fiercely, meritocracy be damned.

Great for investors though!

jimbob45

Can anyone please steel man the opposition argument for Pix?

toomuchtodo

You can’t create a moat to skim 3% of the economy as a for profit venture.

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matheusmoreira

The brazilian government can choose to start taxing every single pix transaction at any time. Due to the electronic and centralized nature of the system, such taxes would be utterly inescapable. The only thing stopping them is the sheer unpopularity of such an action.

It's already being used for data cross referencing, tax collection and investigation purposes. There are plans to implement into these payment systems pretty much everything that cryptocurrency maximalists warned us about. It's a convenient system but at the same time quite dystopian.

sofixa

FWIW credit/debit card transaction fees are capped in the EU/SEPA, to 0.3% for credit and 0.2% for debit. 3% is absurd.

curiousguy

Minor annoyance, but just a few limitations and restrictions, after all you need a smartphone and internet connection.

So.. when paying in a store, you need to open your banking app in your smartphone, and if you’re in an area with bad cellular connection (inside a few buildings or in a countryside), you need to connect to the store wifi. Only then you can scan the store QR code and make the payment.

So a single payment can easily take a few minutes, as opposed to a contactless card payment which takes a few seconds.

My main issue with pix is the even more reliance on a smartphone for our day to day life.

StanislavPetrov

From the comments it seems that it is essentially the same as using cash as far as no buyer protection if you want to challenge a charge like you can with a credit card.

pavlov

The credit card duopoly is another instance where the EU has done a good job with regulation, but everyone just takes it for granted until they’re reminded how much worse the rest of the world has it.

In the EU, card payment fees are capped at 0.2% for debit cards and 0.3% for credit cards. In the US, these interchange fees are about 2%.

US businesses pay over $100 billion annually in these fees to card networks. If the fees were capped like in the EU, 85% of that money would stay with the businesses rather than feed the duopoly.

isodev

The EU (the ECB) is actively working towards a system similar to SEPA (Single Euro Payments Area) but for cards [0]. This would enable card transfers to also become faster (SEPA is instantaneous even cross-border within the EU) also allow for operations not depending on Visa or Mastercard.

There is a major EU effort to develop an alternative 'instant payment' system that doesn't depend on Visa or Mastercard called Wero [1].

[0] https://www.ecb.europa.eu/press/pubbydate/2019/html/ecb.card...

[1] https://wero-wallet.eu

elric

I had never heard of wero, despite living in Belgium and having been actively involved in fintech. Android also tells me that the app is not available in my country.

Sounds like it's supposed to replace Payconiq (which is currently the biggest mobile payment service in Belgium).

The fragmentation of payment services is starting to annoy me. I can use cash or cards everywhere in the eurozone with 100% compatibility. But every handful of banks in every country has decided to create their own payment "solution". Typically using Android & iOS apps that require an insane number of permissions (including location and wifi connections!?).

Looks like wero is just more of the same. Another non-standard that's only supported by a handful banks in a handful of countries. And I'll bet it won't work on rooted android devices, and that there won't be a web version.

At least it's built on top of SEPA Instant Payments, which is a step forward...

isodev

I believe Wero is just a service (doesn't have an app or anything like that). You'd activate it from your existing bank's app. For example, the KBC app has a Wero icon you can use to enable payments via the system.

But generally I agree it's not an ideal situation and I fully blame Apple for the current state of things - all QR-code based systems (payconiq, Bancontact, etc.) could've been avoided if apps could provide payments and access NFC from the start but here we are.

doikor

There is also the Digital Euro project. Though no timeline exists yet.

https://www.ecb.europa.eu/euro/digital_euro/html/index.en.ht...

omgwtfbbq123

wero is a private company, from Belgium, not an EU initiative.

In the same vibe you have Lydia in France that is successful.

isodev

I think the EU calls for a decentralised approach with multiple cross border providers.

Wero is technically from Benelux as there are origins in Belgium, Netherlands and Luxembourg. There are also other initiatives in Estonia, Finland, Sweden, Denmark, … to create alternative card payment system that is also resilient to internet failure.

DevX101

0.2% should be about the correct rate. WeChat in China has zero transaction fee in the system and a 0.1% fee on withdrawals. Visa/MasterCard amounts to a private tax on the economy. Unfortunately I don't see this changing anytime soon, since the US allows rent-seeking middlemen like Visa/MC, TurboTax, and PBMs (pharmacy drugs), to continue their operation as long as they keep funding the right politicians.

geokon

As far as I understand with WeChat you can't disputes purchases and do things like chargebacks. If your phone is somehow stolen and account drained (they'd need to know your pin..) then you're probably be screwed?

So there isn't the concept of insurance as far as I understand.

Not to defend the credit card companies in the slightest.. but its a bit apples to oranges

geokon

EDIT: Arguably "insurance" is actually an artificial problem creates to justify the cards' fees. The intentionally didn't implement CC chips for the longest time, insisted on signatures, and now support insecure things like contactless payment - thereby ensuring theft/fraud still exists and necessitating insurance (for a very marginal increase in user convenience)

The only plus side I can see is that you can buy stuff from shady ass websites and sleep comfortably knowing you can do a chargeback later.

insane_dreamer

What are UnionPay's fees? That's the correct comparison, not WeChat.

PayPal/CashApp have zero transaction fee as well for person-to-person transfers.

benced

People always cite the first-order benefits of this regulation but don't look into anything else. To be clear, I haven't either but what I would look for is: - are real prices cheaper for consumers? - is economic activity higher or lower (i.e. maybe credit cards encourage purchases?) - does making credit cards a less lucrative business lower credit card penetration? - is lowering credit card penetration, particularly for people bad at doing interest math a good thing? - is making cash or debit cards relatively more appealing good?

My vague impression is that the studies on these questions are mixed (am I wrong? A quick Google found several EC funded ones which I'm a little suspicious of). Note that the US has 4 credible payment processing networks but the fees have remained constant. My suspicion is that 3ish% is the optimal value or a very large anti-trust investigation (not a price cap) is in order.

bigDinosaur

They're set at whatever the payment networks can get away with. There's nothing that says that's good for anyone else, although it is very good for Mastercard and Visa.

matthewdgreen

There are several ways to reduce costs underlying payments. One is better IT. Notice that IT infrastructure has improved and dropped in cost by immeasurable amounts since those 3% fees were first instituted. Another way is to reduce card fraud. Notice that we’ve had excellent solutions to many types of fraud for decades now, but online shopping still requires us to enter 16-digit easily-stolen numbers into websites, and so fraud is enormously higher than it needs to be. With biometrics and modern smartphones, in person fraud should be very low.

A better way to look at these networks is to understand two things: the first is that at one level, they’re an insurance business that makes a profit from insuring against fraud, and reducing fraud would reduce the profit margins they can make from that business. And a second way to understand them is as guardians of a hugely profitable network portal that’s very hard to compete with, and they’re charging as much as the market can bear for that service.

AdieuToLogic

> They're set at whatever the payment networks can get away with. There's nothing that says that's good for anyone else, although it is very good for Mastercard and Visa.

MasterCard and Visa are more like clearinghouses. The decision makers are their members having "access to the rails", issuers and processors, which are either banks, subsidiaries owned by banks, or companies sponsored by the aforementioned two (which very often includes one or more banks getting an ownership percentage).

gubicle

> My suspicion is that 3ish% is the optimal value or a very large anti-trust investigation (not a price cap) is in order.

Why do you have this particular suspicion when you claim you haven't actually looked into ~any of the questions you raised?

Jensson

> does making credit cards a less lucrative business lower credit card penetration?

It doesn't, EU uses card payments much more than the US. So end of discussion there, it got cheaper with no negatives, just positives.

benced

That's false. It's 66.7% in the US. Only Iceland, Luxembourg, Switzerland, and Norway are higher.

https://genderdata.worldbank.org/en/indicator/fin7-t-a?gende...

(also, you answered - incorrectly - only one of the questions that I brought up)

sophia01

Oh come on. You are going to debate whether a 3% parasitic tax is good or bad. Interchange is paid on debit card transactions too, it's not credit card specific.

benced

Parasitic takes for granted that credit card companies do nothing. Anyone who works in finance could tell you that's very false.

(I'm open to the idea that this is a market inefficiency that needs government correction - but you need more than just saying "3%" to prove that)

idiotsecant

I think that there's very little reason to suspect that a rent-seeking middle man getting a bigger piece of the pie is in any way good for the efficiency of the value transfer system, first order or not. You're kind of crab-walking around making a point here.

benced

If credit card networks disappeared today, would we want them back? If the answer is yes, then they deserve a fee. Unclear to me why a certain % is morally correct.

hatthew

and along the same lines, how good is the fraud prevention, detection, and recovery?

Aspos

US banks lose about 3x more to fraud than average and about 10x more than some countries with sane regulators. Those are direct losses, not accounting for "prevention, detection, and recovery" costs.

867-5309

that's only a very recent change, and not universally rolled out. for decades shops charged ~£3 "connection fee" for paying by credit card, no matter the purchase amount, and many still (probably illegally) enforce a minimum spend if paying by credit or debit card. like when paying or withdrawing money abroad, it's just a lottery as to the "fees" you'll be charged not because there are such fees, but because someone in the '70s created super advanced tech to detect usage outside the country of issuance, and everyone got used to that

btown

A bit pedantic, but especially relevant in a conversation about government-permitted monopoly power: while requiring minimum spend might be in breach of the payment networks' contracts, and may give rise to _civil_ liability (and punitive measures towards the merchants), we shouldn't use language like "illegal" that implies that government would have any interest in, or capacity for, proactive enforcement.

When we use language that evokes the mechanisms of state and implies they'd be used to enforce a monopoly power, we imbue that power with the gravity of those mechanisms, and further entrench it as a "way of life." We should be especially careful of that when said monopoly/duopoly essentially creates and enables a private taxation of the primary source of credit to many in the world!

pzo

Better words is: against terms of visa/Mastercard rather than illegal. Businesses have valid reason for minimum payment. There is minimum fee in visa or master card like 30cents or so. If shop selling candy bar for $0.5 they are loosing money if someone pay with card.

criemen

Visa and Mastercard have a net profit margin in the order of 50%. Do you think that's justified for the service they're providing, and is indicative of a healthy market/competition?

idiotsecant

It's indicative of a healthy bankroll to fund superPACs and that's what matters!

laurencerowe

As I remember it credit card minimums were only a thing at smaller shops but usually didn’t apply to debit cards.

whatevaa

Credit card chargebacks are very expensive for a vendor, you don't want credit card purchases for 1$ items.

pzo

Unfortunately this only applies for physical transactions. For online payments this is still around 3% - reason why stripe cannot be cheaper. Wish we had something like transferwise is a wrapper around those QRCide payments so can pay cheap internationally as well

RataNova

It's a great example of how quiet, unsexy regulation can have a massive impact

itake

Is there information on EU vs US credit limits?

How do the account fees compare between EU and US?

cbzoiav

Most credit cards in the UK at least (same cap) have no standard account fee. Those that do come with other perks / beyond the 'world elite' etc side Mastercard/visa aren't seeing that money - its going to the issuing bank. Bank accounts also generaly have no standard fees (and a lot of other things we take forgranted - faster payments (if I send money to a friend/business I can do it instantly for free without needing a third party solution), standing orders, direct debit etc. - that make banking far easier than in the US).

There is also regulation in place that restricts predatory fee practices, getting customers into revolving debt and protection that makes card issuers liable for purchases (Section 75 - e.g. if I order something paying with my credit card and the merchant doesn't pay, the card issuer is legally liable / I can claim from them and its on them to get it from the merchant)

laurencerowe

I was really surprised that it was normal to have account fees in the US. In the UK banking is free, at least until you hit an overdraft charge. They even made Bank ATMs fee free whatever bank you are with around 2000 (non bank ATMs still have a charge.)

drdec

If you pick the right bank, you can get the same deal in the US.

Actually, you can get no fees at any ATM

alexriddle

Other than Amex for airline points I don’t spend a penny on banking, all the standard services (eg transfers, bill payments, cash withdrawals, deposits) are free (in the U.K.) with no monthly fee.

carlhjerpe

I pay 3€ per month to "Nordea" for "unlimited" accounts and one VISA debit card.

carlosjobim

My banks pays me more than that per month to use their debit cards.

TMWNN

>Is there information on EU vs US credit limits?

I would be very interested in this as well.

My understanding is that cashback cards of the type we have everywhere in the US (e.g. Amazon Amex = 5% back on Amazon purchases, Wells Fargo Active Cash = 2% back on everything) don't exist elsewhere.

Another example: I just earned $1000 from Chase Sapphire as a new customer bonus for diverting $5K of the spending I would do elsewhere on that card over three months.

pseudo0

That's a card with a $800 annual fee... And the Amazon Amex requires a Prime membership, so you are paying at least $140/year for that card.

Credit card companies aren't stupid, they offer a few loss leaders but they make it annoying and time-consuming to come out ahead. And most of the big perks are one-time only, they have gotten much better at banning "churners".

Detrytus

That's just your bank giving back some (but not all) of those 2+% interchange fees.

Basically, in EU you have low fees, so credit cards are boring, they offer almost zero perks (because there's no money to finance those). No one really cares about what brand of card they get, only about their credit limit. In the US you are charged high fees on every purchase, and then the bank uses your own money to bribe you, or encourage particular types of (excessive) spending, or just make you addicted to credit card debt.

hopelite

That money goes to buying off politicians though. So it’s a good investment to make the American people pay for their own robbery.

zaptheimpaler

India has had UPI since 2016 now and recently overtook Visa and Mastercards global transaction volume with 650 million transactions per day [1]. These payment processors seem to be basically levying a 1-3% tax on a nations entire GDP and enforcing their own ideas of what transactions should or shouldn't be allowed. With UPI and Pix etc. paving the way and showing its possible, it actually sounds insane to give so much money and power to some private company that provides a worse product, for nation-critical infrastructure.

[1] https://organiser.org/2025/07/22/304055/bharat/a-fintech-rev...

crossroadsguy

First things first — this is correct. As a matter of fact, the Brazillian Pix - which gets much more “eyeballs” on places like HN, are much newer than UPI and UPI was one of the inspirations, if I may say so, behind it; and it dwarves in scale. Not to mention UPI is designed to be decentralised (almost decentralised).

Fair warning (pc, please know that I am not targeting you) about the URL pc has shared - it’s literally the mouthpiece of India’s ultra right mothership org (it’s literally called that - mother org - RSS) which is affiliated with BJP (in fact practically BJP, the authoritarian ruling party, is a branch/child of this org). And they are known for omitting and distorting history and context.

Here you go - some alt sources -

https://en.wikipedia.org/wiki/Unified_Payments_Interface

But UPI is a product - real deal comes from here https://en.m.wikipedia.org/wiki/National_Payments_Corporatio...

These sources and alt sources also will highlight the history and thinking behind all this.

Like or dislike this Govt (tbh: I clearly fall in latter bracket) but I think payments is one arena (among many) where India is going really great and there many great things lined up. Luckily India is in a position right now to deliver a loud and unequivocal “F— You” to efforts from entities like MC/Visa when they try to assert their “birthright” of monopolising the world.

vee-kay

You really need to up your game if you think the world's most awarded and most popular Premier (PM Modi) and the most hard working political party (BJP) India has ever got, can be tarnished by someone snidely taking political potshots at Modi+BJP's most famous and incredible achievement yet: UPI.

It is poor manners to deride the visionary leaders of modern India as "authoritarian" when they ensured India remains world's biggest & most vibrant democracy and swiftly scaled the nation to a $5Trillion economy! That's why Modi has been democratically elected as PM for third time in a row!

Now back to the main topic at hand..

First and foremost, UPI is India's most popular real-time unified payments system and it is completely dominating the digital payments scene in India, because it is instantaneous, free for consumers (marginal fees applicable only for high value transactions, and where Interchange conversion is involved). UPI is so good and versatile, that its managing organisation NCPI is able to license the technology stack to other nations, who are then able to promptly launch their own branding of this versatile and powerful digital payments system.

Secondly, sheer scale of UPI is mind-boggling indeed.

In June 2025, UPI (Unified Payments Interface) recorded 18.39 billion transactions, with a transaction value of ₹24.03 lakh crore. The daily average for June 2025 was 613 million transactions and ₹80,131 crore. UPI has shown strong year-on-year growth of 32% in volume and 20% in value compared to June 2024.

Thanks to UPI, the payments situation has changed so drastically in India, that most banks are accounting for 85%+ payment transactions volumes through UPI itself!

Even the poorest people in India are using UPI ubiquitously and safely, it is that trustworthy, instantaneous and seamlessly easy to use.

No wonder Visa, MasterCard, and their ilk are terrified and desperate in India. Their vicious stranglehold has been broken, and how!

crossroadsguy

Goodness :D

You (all; I see couple of fledgling hners) just proved me correct in a way :/

> the world's most awarded and most popular Premier (PM Modi) and the most hard working political party (BJP) India has ever got

You forget to mention "Most UNESCO certified Best PM".

> It is poor manners to deride the visionary leaders of modern India as "authoritarian"

Hawww. You make me sad. I am sad now. Sorry?

But please answer me first - why are you addressing Him as just "Modi"? Wouldn't it be "Hon'ble Modi Ji" or at the least something like "Respected Modi Ji". You bad!

> Their vicious stranglehold has been broken, and how!

Hail!!!!! Hail!!!!

akvadrako

The fees are capped at 0.3% in EU and most countries have their own systems that are more popular.

The reason the credit card monopolies exist is they work globally.

demaga

But vast majority of people make most their transactions domestically. Why cater for the minority? Also, both can exist.

malthaus

the vast majority of people doesn't care about payment technology/channels, they just want it to be convenient and work and not having to context shift between "if i pay on vacation i need to use this card, if i pay this guy i need to use this app, etc"

FlyingSnake

India also has the RuPay system which is a direct competitor to Visa/Mastercard and it has long overtaken Visa as the top provider.

It’s also available in many global markets like SEA, GCC and others.

vee-kay

Fun fact: UAE's "Jaywan" cards (currently Debit Cards only) is UAE initiative to replace Visa, Mastercards, etc., and Jaywan itself is based on India's NCPI org's technology stack used for RuPay. So Jaywan is RuPay tech implemented in UAE! Other countries are following suit as NCPI has taken extraordinary efforts to make this technology stack versatile, scalable, interoperable, robust, resilient and easy to implement and customize.

So India is becoming the world leader in digital payments!

leg100

> These payment processors seem to be basically levying a 1-3% tax on a nations entire GDP

You're exaggerating for effect. GDP is the total value of all goods and services sold or bought; only a fraction of which is paid for with a credit card. I doubt an F35 is purchased with a Visa.

Hilift

> These payment processors seem to be basically levying a 1-3% tax for the convenience of using their service, and we are willingly paying it.

Fixed.

topdan

China is a footnote in the article, but their story here is interesting. China's WTO accession commitments in 2001 agreed to open its financial services sector, including payment card services, to foreign companies, except they never did.

The US sued (presumably on behalf of VISA and MasterCard) and won in 2012: https://ustr.gov/about-us/policy-offices/press-office/press-...

MasterCard just started being full offered in 2024. VISA still has not. In the meantime, China built their own dominate offerings, essentially avoiding the duopoly.

Telemakhos

Not only have they avoided the duopoly: they've avoided dependence on US tech and US financial surveillance/control. The EU depends on Visa/Mastercard for cross-border transactions especially, and they've never been able to get their act together well enough to establish a home-grown, EU-wide payment rails system that would give them independence from US processors should they need that independence. That's a lesson that Russia learned back in 2014 and remedied with its Mir rails.

pzo

Too bad but good that Europe at least have SEPA for euro money transfer so not dependant on SWIFT and at least for mobile payment you have many systems in different European countries like e.g BLIK in Poland

Telemakhos

SEPA/SWIFT are not anything like the Visa/Mastercard duopoly: the former are bank-facing, while the latter are retail cusotmer-facing at point-of-sale.

You do indeed have many systems in different countries in the EU. The problem is that they don't interoperate, and the rebooted EPI has had to scale back its goals. Its goal now is to offer a digital wallet and P2P transactions, with a card scheme only in the distant future.

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CalChris

> According to the Federal Reserve, over 100 billion debit card payments were made in 2021, compared to 51 billion credit card payments. In terms of transaction value, debit cards processed $4.6 trillion, while credit cards reached $4.9 trillion, indicating that credit transactions tend to be about double in average value.

Interesting that debit cards are twice the swipes that credit cards are. Didn't know that. I wore the debit card hair shirt for decades. They have a ~0.73% transaction cost vs 1.5% to 3.5% for credit card swipes. But I never once got any benefit from this lower transaction cost.

So now I have the Trifecta and a Savor. I work my credit cards aggressively and use their benefits to exceed their annual fees before even accounting for 3% cash back and Membership Reward Points and signup bonuses.

I am winning on this. Consequently someone else must be losing. It seems to me that the debit card users are subsidizing me.

SV_BubbleTime

Just a quick note, no one has ever become wealthy from their credit card rewards.

I don’t know what your system is, but it sounds like you enjoy it, so you do you.

And yes. Cash and debit cards have always subsidized credit.

CalChris

The final straw was a trip to the UK. My debit card had foreign transaction fees and then I was waiting in the cattle call area for a BA flight seeing people significantly more relaxed coming out of airport lounges.

My system, so to speak, is really nothing. Sign up bonuses, (American Express wanted me bad), read the fine print and work the benefits, use the right card for the given transaction.

Does this make sense? No, it does not. Yet here we are. I've always detested this stuff yet merchants are forcing me to take this benefit. So I take it.

FWIW, 99% of my transactions are with my phone. So there is no flex involved. My iPhone makes the transaction virtually the same as with a debit card.

Alupis

It's often about getting benefits out of transactions you're going to make regardless of how you pay for it.

If you're going to buy groceries, does it matter if you pay cash (debit) or use a credit card? The credit card gives you some percentage of that purchase back in rewards, which you then redeem on other things such as airfare, hotels, dinner out, uber, etc.

Think of it like a coupon that's valid everywhere, and every time you use it, a tiny sum is deposited into a savings account.

Pay it off at the end of the month and it's pretty much free money. Credit cards also have better cardholder protections, security and safety than using debit cards or cash.

Some people use credit cards for every purchase and become highly skilled at maximizing card rewards. This is also why many will say card fees don't matter - you often accrue enough rewards to pay for the fee itself plus lots more, making the fee irrelevant. The fee is there to compel you to use the card often enough to exceed the fee's value.

Imustaskforhelp

I really wish of some decent way of getting money as a teenager without doing some insane kyc or having people buy crypto just to buy my stuff I guess. I know that anonymous money could be used for funding of bad stuff like terrorism and tax evasion but its just a mess that I can't get money but there are loopholes too :/

KYC should be made easier for teens and also I must admit, from what I see, remittances/cross country payments are just so much of an hassle but crypto sucks as a currency too in many aspects mainly on how to convert crypto <-> cash non kyc way

MinimalAction

India did great by introducing UPI and subsequently RuPay to face these duopoly behemoths. UPI replaced queues to ATMs in general since one could typically scan a QR code and have the amount transferred in seconds. This is far more modern than ACH equivalents US has. But the downside is that it is a debit transaction; if you're scammed, there is usually no way to retrieve it unless a court orders so.

LeoWattenberg

It feels broadly desirable to have a court decide what is and isn't a scam and perhaps hand out punishment instead of having a private entity act as the judge and executioner.

MinimalAction

Absolutely. Except that it is much harder to raise a dispute with UPI than, say, with a Chase card that used Visa network. But, I much prefer the national offerings to a private company charging as much as 0.5% of transaction value for doing almost nothing.

vee-kay

I work in Banking, and RBI (India's Banking Regulatory organization) has enforced stringent norms for UPI transactions behind the scenes, especially for chargebacks/disputes, to ensure that the UPI transactions are processed faster and easier by the Banks and intermediary processors, with the aim that customers get transparency and accountability in digital payments.

So stringent in fact, that RBI shut down PayTM Payments Bank which was most popular market leader in that sector, because PayTM flouted the mandated norms for digital payments and payments banking.

That is also beside the fact that UPI platform has high uptime and rarely faces any outages.

rprend

Speaking as someone who tried (and failed) to build a competitor, merchants don’t actually care about the fees. We built a mobile payment system using bank transfer rails (ACH debits and FedNow credits) for ecom platforms. QR payments, just like AliPay, but for the US. We studied past failures at this same idea, and targeted specifically high ticket items (jewelry, luxury), because the fees are a bigger problem, and we could solve other problems with pay-by-bank like limiting botting/scalping and providing digital proof of purchase for resellers.

We raised some money, built it, and demo’d it to dozens of different business. Instant clearing, way cheaper fees, bundle fraud insurance, digital proof of purchase. But it was an uphill battle- people didn’t want it.

Merchants might say they care about the fees, but in practice they care about conversion and getting sales. If you want them to act you need to promise to bring in new revenue, not reduce their cost of existing revenue.

Second problem is the rails. Your only option to debit is ACH, and ACH’s can be returned by the customer for any reason up to 60 days after the debit. Even with return-risk profiling, we had issues with Russian fraudsters using stolen SSNs to onboard as a merchant, do a “custom jewelry” sale for thousands, then as soon as the merchant gets paid out, ACH R10. The “merchant” has RTP’d that money away so when we try to debit it NSFs.

RfPs on FedNow (if they ever get widely adopted) would solve this, because at least they’re irreversible. Until then the only competitor is crypto, but good luck getting US consumers to use a different currency at checkout without tanking your conversion (people have tried!!)

orangea

> targeted specifically high ticket items (jewelry, luxury)

My immediate instinct upon reading this is "of course those businesses wouldn't be interested". They are selling a brand and image first, and if it looked like they wanted people to download some new app and put in their bank details to make a purchase instead of swiping a credit card it would cheapen the brand. Luxury stores are all about a streamlined experience and the appearance that money is no issue.

lmm

Yeah. High-margin, high-end businesses can afford the fees. If there's a space to compete it's low-margin businesses where 3% really stings, even if it's 3% of a smaller gross. I used to work with a company that served mainly immigrants and blue-collar workers, and something lower-fee than credit/debit was a constant conversation (we were partway through building an ACH backend by the time I left, but I don't know if that ever made it into production given concerns we had).

rprend

We tried with SMBs (it was our original focus, low net margin businesses). But 1. Deployment times are way worse in person, 2. Merchants still actually didn’t care (they said they did! But there was no strong need). 3. conversion at checkout is lower for small tickets than high tickets.

SMB business model just didn’t work, with tons of white glove customer support needed for a customer we’d make $20-$50/month in fees

With high ticket sellers the purchases are high intentionality enough that you can convert customers.

pzo

Not only only low margin but even more low price products. If you sell ice cream for $1 there is not only 3% fee but also minimal transaction fee like 30cent.

aworks

I recently made a purchase in an Ontario used book store that only took debit cards and cash (and the clerk was behind a COVID shield). Today I went to a used book store in Buffalo, NY that took credit cards (and the clerk was roaming around the store). Somehow that openness and lack of friction got me to buy more books for much more money. And I would gladly return...

rprend

This is ecom, not in person, and we found these places are brand agnostic about payments— they don’t control the look/feel of PayPal, Klarna, etc. And for every Hermes, there are a dozen luxury merchants less anal about the brand.

White labeling the payments infra as “their pay” did intrigue them, but not enough

anal_reactor

I think when the guy mentioned he studied past failures it's prime example of crunching the numbers and applying theories without actual common sense. "Ah yes, I wouldn't buy a Gucci bag for $999 but for $995 it's a deal done" you don't need PhD in economics to realize this is stupid.

The fact that the second part of his comment is full of acronyms "we ASDFed the GHIJ over KLMN" suggest it's yet another case of a manager completely detached from reality of average consumer.

rprend

Haha i wish i were just a bean counting manager. A number of venture backed startups have tried exactly this idea, and it was a tarpit.

Confused about your hate of acronyms. The bank rails are a practical limitation on how effectively a startup can compete in this space. Do you feel the same hate when people use technical terms about coding eg “we deployed with Kubernetes on AWS”?

twoodfin

I suspect high-end merchants get that the financially well-off potential customers who hold high-fee rewards cards expect to be able to use them. Worth the 3% on a high-margin purchase to attract the customer vs. annoying them.

The fee ends up split between the cardholder, bank, Visa/MC, maybe the card brand sponsor… everyone’s happy.

rprend

I’m still convinced that someone could play our playbook and it would work. Just someone with deeper pockets and deeper industry connections.

Luxury is struggling in 2025 and is losing to the resale market which is growing 3x faster. They’re especially struggling with gen z. Build a branded luxury-only payments network that owns the category “buy to resell”. Attach purchase metadata to pay-by-bank identity for digital proof of purchase.

You have to play it right (digital proof of purchase generates social media posts and a verified stamp, ie buying it to flex). But that way you can convert young customers from rewards cards AmEx etc without having to compete on rewards

Shank

AliPay, WeChat Pay, and PayPay succeed because they don’t target this market at all — they target cashed based transactions and provide cash-equivalents. The whole reason why people use them in Asia is because people could use cash but it’s inconvenient to collect and store. These are far and above lower value transactions where fees are important but not as important as simply existing.

I think QR payments can exist in the US if they do the same things that happen in asia: you charge via cash and the balance is stored with the provider. There aren’t any ACH transactions to reverse. If you allow charging with ACH you only cover a small amount and you control risk accordingly.

rprend

Ya we looked in to the wallet fund model and while it solves fraud concerns, it introduces new frictions (funding the wallet) that makes growth tough.

Cashapp pay is leading in this department, and since they own the POS terminal Square they’ve actually been able to implement QR payments in some SMBs. They get terrible adoption, though

zamadatix

Not being the #1 priority is very different than not caring at all. It may feel that way when trying to sell the alternative, but the merchant would still disagree at the end of the day.

The alternative to new competition (which would probably also raise its rates as soon as it became popular enough) is regulation on the fees, as seen in Europe. This makes some sense as the problem is less with the capabilities of the systems which exist today and more with the size of the fees of established players. I don't see the US going down this route any time soon though.

Most likely, in my mind, is the world (and maybe eventually the US) moves away from US based solutions in this space over the coming decades as other governments continue to consider this something to act on.

rprend

The merchant would disagree, but the merchant is lying to themselves, haha. The tough lesson i had to learn was people’s stated preferences often don’t match their revealed preferences. I really wanted it to be true so i gave them a ton of benefit of the doubt, but still lukewarm response.

Regulation on interchange worked in Europe. The other option is government mandated support for bank transfer rails. That’s how UPI in India and Pix in Brazil took off- they were mandatory.

The US has FedNow, but it’s push only (not user facing, too high friction for checkout). RfPs are there but still low adoption.

zamadatix

Are you saying if MasterCard offered the merchant a 0.2% fee instead of the 2% fee, with all else equal, the merchant would actually prefer to keep the 2% fee?

To me the situation described sounds a lot like "I thought people cared about cheaper healthcare but when I offered them free clinic visits in Antartica nobody wanted to come. I guess they are just lying to themselves" - completely ignoring the reason for the rejection was the overlooked additional friction which actually raised total losses, not disinterest in lower cost itself. Offer a solution without the additional friction but with the improvement in the metric and I'm convinced you would find they are not lying to themselves about wanting to have more profit. Of course, the hard part here is creating such a solution would be extremely difficult (you'd have to onboard hundreds of millions of active users before you could pitch your solution to businesses, a bit of a paradox) - hence why MasterCard gets away with the rates and competition can not form (rather than confused merchants).

righthand

Do you think a FOSS version of this would be possible? Or is the infra too complex or require working with regulator bodies? I have been thinking how to empower individuals to collect payments without relying on Visa, Mastercard or Venmo necessarily and putting a pretty wrapper around ACH sounds nice.

rprend

I’ll talk to my cofounder about open sourcing.

In payments, though, the code isn’t the hard part. The hard part is the licensing/regulation and most of all the risk analysis. You need a partnership with someone with an MTL to move money; you need anti money laundering policies and sanctions screenings and to do KYB checks. These days that’s not that hard because there’s vendors for all that, but it’ll cost you low five figures and you need to go through an enterprise sales deals that take a month or two.

Even with all of that, you’ll probably still lose tens of thousands to Russian fraudsters who present as a perfectly legitimate American business.

Payments is a tough business

righthand

Yea and it’s everything else you listed that makes me think integrating with Venmo/Square Cash is the closest one could get.

Marsymars

> Merchants might say they care about the fees, but in practice they care about conversion and getting sales.

Also highlighted by all the merchants jumping to support the “buy now, pay later” providers.

BizarroLand

I think the other issue is that "crypto" is not "money". There is no card I can carry that I can take to an ATM and convert crypto to money knowing before I left my house that day exactly how much I would get down to the penny.

Crypto has value the way Gold or pawnable items do, and until that barrier has been crossed the people will never embrace crypto as an alternative to cash and credit.

Realistically the only way for that to happen would be if the US replaced their currency with a government backed crypto, but that is unlikely to happen without a coup.

Visa and MC could still offer lines of credit in such a system but they would not be the primary purveyors of capital motility and therefore their entire business model would collapse or require extensive restructuring.

rprend

Stablecoins do seem to address all these concerns. USD backed, and I believe Visa/Mastercard are adding stablecoin support so that there will soon be stablecoin debit cards.

Our thesis on crypto was that American consumers will never pivot to a foreign currency to do retail purchases. That’s just too much friction. It’s possible we get proven wrong, though

h4kunamata

I have gone full on cash-only mode, people would freak out with the amount of fees they pay without knowing it.

I only have debit card, no credit card at all, in many places AUD$0.30-$0.50c is added to the goods price on debit cards. With cash, many places are offering 5-15% off when buying with cash only which is awesome.

If you are a gamer, you most have heard within the last 3-4 days now that Steam, Itch.io and others removed +18 games from their store because of a psycho Australian activists group called Collective Shout, who used words like rpe, child prngrphy forcing Visa, MasterCard, PayPal and a Japanese payment system to force those games stores to remove the games or they wouldn't have a processing payment.

Thanks to Visa/MasterCard monopoly, everybody was forced to do it. Many players don't even have +18 games filter enabled, for us in general this isn't about the +18 games but about US payment systems telling us what we can buy or not. Visa is getting its ass busted in Japan already with a Japanese politician joining the fight with gamers.

Dedollarisation has never been this strong, countries are already doing international trades using their own currency over the US dollar. I am not even getting into BRICS.

It is not a surprise that the US isn't happy with PIX in Brazil, it is a huge country, imagine all the money Visa/MasterCard are no longer making. Based on market data, it suggest an ESTIMATE around USD2.5-USD4B in 2024-2025 revenue lost lmao

The US is encountering the perfect storm!

tracker1

The risk of deplatforming for many reasons should be deeply concerning all around. It's definitely concerning to say the least.

RamblingCTO

Where are all the "yes monopolies are good, thiel said so" people now?