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How to post when no one is reading

How to post when no one is reading

260 comments

·June 2, 2025

sircastor

For a variety of reasons I wanted some notoriety when I was younger. I wanted to be “the guy who’d done that thing”

I became a lot happier with myself when I stopped chasing that and just decided to post the things that I like and the projects I wanted to do. These days I like to think of my website as part of the “old, good internet”: No ads, no demands, just whatever I like and wanted to write.

It’s worth recognizing that that comfort came around/after I was making decent enough money that I wasn’t also trying to figure out a side hustle. It feels to me like “do the things you like” is a luxury of someone who isn’t anxious about paying all their bills.

sph

This is good advice in general, but lately the Internet had grown so large it is healthier to expect no one will ever see your creation. Many of us grew up when the Internet was a pond, today it is an immeasurably large ocean; there is a good chance your audience won’t ever find you, and your chances get shorter every day.

Incidentally I also believe one would have more chance to market their own creation in the real, physical world than the Internet. I believe we’ll eventually see leaflets and indie books being distributed to passersby for free like 100 years ago.

In any case, create for yourself. Create without ever expecting an audience. If this doesn’t sound fun, you probably just like the publicity rather than the act of creation itself.

Retric

The internet has increased in the number of users and the amount of time they spend online not just the number of creators.

The odds 5+ people see your content is probably the same as it ever was, but ‘success’ has been redefined in terms of ever larger follower counts.

sph

In the age of bots, LLMs and people that have about .5s for you to impress them with a flashy image as they scroll by endlessly, I doubt you get the same attention you would’ve in the 90s Internet.

More eyeballs, sure, but worth 1/1000th of a visitor coming straight from a webring for your own niche, or that found you in the right section on Yahoo and AltaVista.

kevindamm

you'll still get CDs handed to you if you walk around downtown NYC

skyyler

Often as part of an intimidation scam where the person that hands you the CD demands payment.

But yes, that does happen.

al_borland

The last time someone tried to sell me their album on the street I had to stop and think for a second... I didn't want it in the first place, but I could honestly tell him that I no longer had a way to play the CD. Ironically, years later, I now have a couple ways I could play it.

adolph

If it worked for AOL, why wouldn't someone continue today? (other than a lack of optical reading devicen in most compute). Maybe AOL would be better off today if they kept mailing and just added NFC and QR-code.

In 2011, AOL CEO Steve Case took to Quora to reveal just how successful all those free trials were. “At that time I believe the average subscriber life was about 25 months and revenue was about $350,” Case wrote. “So we spent about $35 to acquire subscribers.” Because that $35 had a gigantic return, AOL was happy to keep pumping money into free CDs.

Marketing manager Reggie Fairchild chimed in on the Quora thread to claim that in 1998, AOL used the world’s entire CD production capacity for several weeks.

https://www.vox.com/2015/5/12/8594049/aol-free-trial-cds

abhaynayar

hahah.. just reminded me of mr. robot..

cornfieldlabs

>It feels to me like “do the things you like” is a luxury of someone who isn’t anxious about paying all their bills.

Couldn't have said it better.

I really didn't get to "do things I love" until I escaped poverty.

didgetmaster

Even if you are lucky enough to find something you really enjoy that also generates some income; unless it is almost trivial, there will be parts of it you don't enjoy.

Side projects might be fun to code, but bug fixes, tech support, and documentation might be a real chore for you.

I have one of those that I can't wait to sit down and code a new feature; but sometimes have to force myself to do the tasks that make it more 'user friendly'.

johnnyanmac

Yeah, that's always been the case. There's lots of things I want to do in my free time. Learn Japanese, learn some art, take a brisk hike. But right now I'm mostly thinking about a portfolio to appeal to get a full time job after 2+ years out.

themadturk

I love writing. I definitely wrote things that brought in no money when I was worried about making the rent.

KolibriFly

"Do what you love" advice always sounds great, but it hits differently when you're also worried about rent

0xEF

Agreed, and I've always hated that phrase since it seems like it has two different meanings, depending on who is uttering it;

1. People who use "do what you love" to mean "love what you do," as though you can force yourself to enjoy anything. This is only true for people who lie to themselves and compromise regularly against their own interests.

2. The Lucky Ones™ who happened to accidentally align an enjoyable hobby with a career and think because they "did it," anyone can, without acknowledging that they were simply in the right place at the right time with the right skills, or that the stars don't exactly align the same way for the rest of us.

marginalia_nu

> 2. The Lucky Ones™ who happened to accidentally align an enjoyable hobby with a career and think because they "did it," anyone can, without acknowledging that they were simply in the right place at the right time with the right skills, or that the stars don't exactly align the same way for the rest of us.

To be fair, advice doesn't have to be applicable to everyone in order to be useful to someone.

Extremely few people get to become astronauts, but that doesn't go to say there isn't relevant career advice for those who do aspire to become one.

Chalking outcomes up to luck is also not a very useful attitude. Life undeniably has a huge random element, but it's more akin to the randomness of the stock market than a pure dice roll. You don't have control of every outcome, but your choices and decisions can massively tilt the scales in favor of getting "lucky".

harrall

3. You are in a career because you mistakenly thought you’d like it, or because your parents told you to do it, or because it’s the only thing that you’ve ever known, but it turns out that you absolutely hate it. You’ve reached a local maximum and you need someone to tell you to try something else before you reach 50 and have major regrets.

brabel

To add to that: people like some messed up things, or truly inaccessible things. And while you can try to focus on "some good stuff" that you like, you can't really pick the things you like the most! If you could, wouldn't the world be a much easier place (just like the things that make the most money, or are the most accessible, in other words, the things offering the best cost-benefit... but of course no one can really do that... no one would ever suffer heartbreak - just like the person who likes you, and if they change their mind, just stop liking them and like someone else! Such genius!)?!

BurningFrog

I've learned to love things I used to hate.

For me it took understanding how things are connected and that doing the superficially unfun things are a necessary precondition for the superfun things to happen.

Learning to appreciate what you have instead of hate what you're missing is also a very fundamental mental health principle.

This is of course much easier said than done.

sircastor

And to expand on #2, we not only get our hobby coinciding with our career, but that work can pay exceptionally well.

geeunits

My advice is not "Do what you love" but "Love what you do". Find pride in yourself and your journey, and no fall will follow.

johnnyanmac

Tell that to my landlord, please. I do love what I do. People somehow stopped bothering to pay me for it, though.

sph

“Do what you love” doesn’t mean “only do what you love and who cares about bills.”

It’s just a reminder to find time for what you love even if you have other things that demand your time. And, if you can, to always leave enough space for yourself. For far too many of us, there is only work, more work, with the silly hope to one day find the time to dream again. You won’t.

munificent

I think this advice works a lot better if you interpret with finer granularity than either "job is my ideal passion" or "job is soul-crushing suffering purely for economic gain".

Very few people get to take the thing they would do completely for free and make money off of it. At the same time, very few people have a job where every single aspect of the work is miserable toil that brings them no joy.

Work is complex and there is a continuum of jobs that have more or less aspects that resonate with you. I think better advice is to seek jobs that let you bring more of your joys to bear while acknowledging that no job will be paid fun. And when in a specific job, try to find the aspects of it that you love and make the most of those to the degree that you're able.

We have a much richer ability to navigate our careers than simply treating any job as all bad or all good.

null

[deleted]

pards

> It feels to me like “do the things you like” is a luxury of someone who isn’t anxious about paying all their bills.

I encourage my kids to keep their hobbies as pastimes, not as income sources. As soon as you try to make a living from your hobby or passion, it sucks the joy out of it.

Make money from your job; derive joy from your hobby. Separation of church and state.

socalgal2

I'm pretty sure most movie directors love making movies. Most novelistics love writing. Most indie video game developers love making video games. Most musicians love playing music.

bookofjoe

From what I've read most novelists HATE writing.

elevatortrim

Musicianship is a good example of why you should not think doing what you love would keep you afloat.

Effort required to become a good musician is comparable to a surgeon (likely more) yet the chances of success is comparable to that of a football player.

triceratops

Yes but if there's zero joy in your job, you probably won't be very good at it. Sprocket sales sounds like a gray, drab career, but the successful salespeople chase the thrill of closing.

Pick something you medium like that someone will pay you money for. Life is too short to work on something you have no emotions about.

johnnyanmac

>Make money from your job; derive joy from your hobby. Separation of church and state.

Thing is that the state wants to take more and more of your time for less money. So you lose the ability to enjoy church at some point.

We need huge work reform before we can truly follow this wisdom.

Cthulhu_

To add, don't think you'd enjoy producing if you enjoy consuming. Many kids these days aspire to become a youtuber or other kind of influencer, only few actually put in the work, and fewer still succeed because I'm convinced you need to have certain specific characteristics to do that kind of work (or hobby), and only a minority of people enjoy recording themselves. Probably more today than 20 odd years ago but still.

vitaflo

The interactions I get when people send me messages from my site are also more meaningful. They tend to have searched the info out and the dialogue can be really beneficial for both parties.

I had a popular site once 25 years ago. Popularity is fun but it’s also demanding and draining. I much prefer a slower pace online now that I’m older.

I’ve also shifted from trying to be “smart” or insightful to just documenting random niche things that don’t have a lot of other info about online. Everyone has something like this in their life/career however seemingly insignificant. That makes the few connections I get from my site even more special.

mattslip

Recently broke out of the mentality you described myself. When you have a chance to step back and find yourself it’s actually funny how much we can let others from keeping us from doing what we want. External validation is a drug when you don’t know how to value yourself.

nuancebydefault

I'm much a people pleaser and I constantly seem to yearn for validation. I see life as a web of relationships and I want all of them to be good. Especially when someone doesn't respect what I do for them or say to them in good faith, this is very hard for me to take in. I wonder how to get out of this cycle of needing validation. I also wonder where this need comes from. If anybody can shed a light, i would be grateful.

polishdude20

Maybe if you see this web of relationships connected to you and your job is to please everyone, how about zooming in and picturing the web that is inside of you?

Have you heard of parts therapy? It operates on the idea that we "contain multitudes" that all are trying to do their best for us. If you learn to include parts of yourself in this web of relationships, where different parts of you are distinct "people" that need pleasing, you may start "pleasing" yourself more often?

Like, I'm imagining zoomed out, there's nuancebydefault4's circle in the middle and everybody in your life is also a circle. You're connected by lines in this web. But zoom in and you can see that inside your circle, is a web of relationships of different parts of you. The part that needs love, the part that needs intellectual stimulation, the part that needs rest etc.

Anyways just a post run thought Im having while the endorphins are kicking in...

robertlagrant

> It feels to me like “do the things you like” is a luxury of someone who isn’t anxious about paying all their bills.

I don't think this is a feeling; it's a fact. Maslow's Hierarchy of Needs is related to this.

socalgal2

For whatever reason which I can't put my finger on, I did more things I liked when I had less money.

munificent

About a decade ago, my main "hobby" was writing. I finished and self-published two books that ended up way more popular than I expected.

I understandably was fairly burned out by writing after that. I also tend to cycle out hobbies. So I got into making electronic music for a bit. (Fun but hard.) Lately—a surprise to me—the hobby that's been the more rewarding is knitting. I think I just really needed a more tactile thing to do in my free time. I've been really enjoying knitting and it's so much fun picking up a new skill.

But the whole time, there's a little voice in the back of my head going, "You know, if you spent this time working on a new book, you'd get more money and recognition..." Hitting middle age and starting to really feel the finite nature of time definitely doesn't help.

I wonder if it's something similar for you where it's easier to sink time into random projects before you start thinking of your time as a finite economic resource.

sodaplayer

It's easy for me to quickly idolize the authors of books and blogs I have read—yours included (thanks for writing GPP)—and it's often I think I fall into the trap of feeling like I need to dedicate all my free time into practicing and learning software and computer science topics.

I also got a small collection of synths and grooveboxes, so seeing you start your Tiny Wires channel was a nice reminder that even those authors have things outside of software.

One of my favorite moments lately was just hanging out with my wife in the living room after setting up all my synths there and just jamming with her present as she also worked on her hobby.

nathan_douglas

You sink your time into "random projects" and accomplish things. I sink my time into random projects and the time, money, artifacts acquired, and knowledge gained just sluice into the void. We are not the same :)

weitendorf

I most write without publishing, and while it does give me a nagging feeling that I ought to be doing that, it's underrated how useful it can be to think through a problem and validate your own thoughts.

I believe that smartphones are occupying a huge portion of the time people used to spend just thinking, and the nature of work/modern living has us out of the habit of doing lots of "meditative" tasks that used to be much more common. I almost never hear anybody suggest spending more time thinking over something but constantly hear advice along the lines of "talk to more people" or "see what other people are doing/did and figure out how you can do that". A lot of what we do think we "think" comes from the increasingly large time we spend consuming hyper-targeted media optimizng for watch-time, or conversing within our social tribe.

When I sat and wrote this post, I was able to think about this stuff for 10 entirely uninterrupted minutes without anything else competing for my attention. It sounds like nothing, but how often do we actually occupy ourselves purely with our own thoughts without either being interrupted or reaching for our phones out of habit?

The only other ways I'm able to sustain that kind of focused thought are by taking walks and programming very late at night. But the extent to which I as a person differ in personality or ideas from an average of my peers is almost entirely from those moments.

npodbielski

Probably even worst than that. People used to think for themselves because they had to. Now they just read whatever someone else wrote. Which may cause replacing your thoughts for someone else's. When you think about it that way it is kind of terryfing.

susam

Recently, I reached a personal milestone: completing 200 content pages on my website. [1] I wasn't really keeping track, but yesterday, I noticed I had published 200 pages on my website. It just quietly happened over the years. Only took 24 years!

By content pages, I mean stuff like blog posts, articles, notes, tools, web games, geek art, etc. (not stuff like index pages, tag list pages, and so on). I mostly write for myself. I do often share my posts on HN and sometimes they get some attention, but most of the time, they do not.

All these pages (posts, tools, games, etc.) serve as a personal record of my journey through various technical interests, from the early days of solving mathematical puzzles and writing assembly programs in MS-DOS with DEBUG.EXE, to my current study of algebraic structures and the quirks of Python programming.

Each page is like a snapshot of a phase of my life. Sometimes, I browse my own website just to enjoy the journey it has captured and to remind myself of the things I've learnt over the years.

[1] https://susam.net/pages.html

ctxc

Your latest article raises a very interesting point! There are mechanisms that treat URLs as IDs, I didn't really think about feeds tbh :)

You wrote your 200th, I wrote my...I think 4th today :D

susam

Yes, although it is possible to disable that mechanism by setting isPermaLink="true" on the <guid> element: https://www.rssboard.org/rss-specification#ltguidgtSubelemen...

susam

Correction: I meant to say, isPermaLink="false".

tempaway43563

There's a weird 'blogging is good' mentality around here but the truth is writing a decent blog post takes a lot of time and gives very little return.

Highlighting people who unexpectedly rose to fame is no use, thats just survivor bias, for every Mike Posner there's millions of musicians who spend years trying to make it with no success.

'Write content for your future fans' is also survivor bias advice. In the attention economy most blogs will just be ignored forever.

So here's my advice: Its ok to give up. I think 'never give up' is terrible advice. People can waste years of their lives due to 'never give up'. There is wisdom in knowing when to give up and spend your time on something else. For most people, blogging is a waste of time and they'd be better off going for a nice walk.

ludicity

Every single reader on my blog that has sent me high-quality written material of their own has independently gone viral without any signal boosting from me. Off the top of my head, Iris Meredith, Mira Welner, Scott Smitelli, Daniel Sidhion. Usually within a few days of writing whatever the piece was, but sometimes months later.

Some of the posts weren't even remotely optimized for it. Daniel wrote about very nerdy NixOS optimization, Scott wrote a 20K story about the horror of bullshit jobs, etc.

Survivor bias is a real thing, but there's also a real dearth of quality writers out there. I'd encourage anyone who enjoys writing to do it for the love of the game, and as long as you occasionally show it to someone or post it on HN, good things will come.

My life was totally changed around the time I had 100 readers, and that number is extremely achievable. Going beyond that hasn't really helped me that much, as you quickly lose the ability to form deep connections with people.

(However, if you're frustrated by blogging then by all means, give up. I do think that what carries the writers above is that they're in it for the love of the crafts they're writing about in addition to being talented writers. Trying to grind out success sounds dreadful and I feel like it scarcely works.)

ValdikSS

>gone viral

What digits are we talking about?

ludicity

Most of them hit #1 on Hackernews or close to it. That's usually between 100K and 300K hits, and they're pretty high-quality hits since it's usually non-trash software engineers, contrasted with the twelve year olds you'd get if it was 200K YouTube hits.

littlekey

>My life was totally changed around the time I had 100 readers

If I may ask, in what way do you mean changed? In a personal fulfillment sense or more like financial/networking/etc.?

wofo

Ludicity has blogged about his journey from having a shitty job to running his own company in the past. Writing played a big role there (see e.g. https://ludic.mataroa.blog/blog/merry-christmas-ya-filthy-an...).

ludicity

It isn't bad financially, but I make much less money than I did two years ago. If I had taken any of the jobs I was offered, I think it would have been a 30K to 100K raise. Also the number is slowly going up, and unlike a day job, no one will tell me I'm earning "enough". If I hit enough to salary myself 500K one day, there will be no social norms preventing HR from giving me that.

I am way, way happier. I've met some really amazing people from all over the world. I also have access to a level of technical mentorship that has totally changed the way I engineer -- but you get other people too. I've spent a lot of time with the mythical thoughtful CEO (can confirm that they are an outlier and the median CEO is as bullheaded as they appear), gotten the inside scoop on a lot of stuff that used to confuse the hell out of me, and last week got invited to a group of writers in Melbourne that are helping me get a book out! And it's also, for me, a special kind of awe-inspiring to meet people that have produced truly great literature. I'd never had had the opportunity before that.

That's like, roughly what you'll get at 100 to 200 people if you write things that repel the energy you don't like. At a few thousand subscribers it gets a bit hairier because you don't have time to talk to everyone. I'm also definitely someone that leans hard enough into the parasociality that it becomes regular sociality, which might not be for everyone, and perhaps I'll run into a real sicko one day and regret it.

MichaelZuo

Yeah the average quality is low that any writer even semi competent stands out.

Literally people who can’t even hold five complex thoughts in their mind simultaneously can become notable writers because the bar is on the ground for the vast majority of niches.

marginalia_nu

In 2021 I started blogging, mostly wrote about what I was thinking and building, mostly because I enjoy writing and had too much spare time during the pandemic. Didn't really advertise the blog or anything, but people found it and started sharing it on among other places, HN. I don't run ads or anything like that, the blog is 100% a vector for people to discover my work.

As a direct consequence of this choice, I've been able to quit my job and live off building stuff and posting about it online. If I had not started the blog, this would not have happened. I would still have toiled away in anonymity at my job.

Is this guaranteed to happen to everyone who starts a blog? Of course not, that would be a ridiculous claim, I've had blogs before that went nowhere too, mostly because I didn't really have anything interesting to write. Though it does keep happening to a lot of people, eventually myself included.

I'm a big believer in the concept of luck surface area as an explanatory model. The probability of getting lucky is the product of how much you are doing and how much you are talking about it. Maximizing this area maximizes the likelihood of positive career outcomes.

Though I don't think it has to be blogging in particular. Blogging works for me because I enjoy writing. Someone else might do better on youtube, in local tech user groups, in the conference circuit, or even just networking a lot and talking to your friends about your work.

Sticking with it is sort of good advice however, as these things are heavily momentum based. Discovery often takes time, but the more people who discover your content, the more it gets shared, and the more people will discover it. This is generally true in any medium.

Though again, the key is to find something you enjoy. If it feels like a chore, it's unlikely you'll stick with it.

poulpy123

I actually believe that blogging (or making video, or a podcast) is good. It allows to structure our thought and synthetize them.

What I don't believe in is the OP post or many comments in hacker news on the topic: blogging in the hope to gain something beyond self-improvement.

First it's a very different best to write for gaining fame and popularity than to organize your thought. Then the market is totally overcrowded and difficult to beat, even for just a normal revenu stream. Finally: many people, maybe most, get the fun sucked out of them when they try to convert a hobby in a job.

So while I would not avocate to not blog if you want to get rich and famous, I would say it is not really a good strategy

elliotec

Maybe usually it’s just for personal fun or learning. I think “your audience” can be you and that’s enough. I’ve personally written articles for nobody but myself and “the world” and I’m shocked by how much traffic they get over a decade later. Sometimes the little esoteric things you record for nobody in particular shows up for those particular nobodies and it matters.

mvieira38

It's all about serendipity to me. If you don't ever put yourself out there, there is 0 chance that opportunity will show up, but if you do it even a little there is a chance it finds you. HN is prime for people wanting to blog because blogging is the most accessible way a writer can get his stuff out there, and HN is all about doing things and making stuff

danenania

I think the key thing is to keep iterating and experimenting. Keep posting into the void, but don't keep doing it the same way every time. If your tweets get 5 views, don't just keep tweeting. Try a different platform, or target the tweet at a community/niche, or try presenting the post/content in a different way, etc. If you find something that works even marginally better, double down on that.

Often the people who seem to suddenly "make it" are doing this, but it gets left out of the story.

JohnMakin

Or, here's a wild thought that is lost on many young people in today's climate:

what about creating for the sake of creation? Where the end goal is already achieved by creating - whether or not you gain fame or a huge following from it is secondary. I assure you, people like this still exist, and are probably much happier for it.

paulpauper

there are already plenty of people who create for the sake of creating. but some sort of tangible or quantifiable return is nice, too.

dirkc

> There's a weird 'blogging is good' mentality around here but the truth is writing a decent blog post takes a lot of time and gives very little return.

I think the argument is 'writing is good'. But writing in isolation provides little feedback or upside, so there is some desire / pressure to publish what you write.

As to why - writing forces you to formulate thoughts in a linear fashion to communicate them with an audience you might not know. I personally want to better develop that skill!

lapcat

> But writing in isolation provides little feedback or upside, so there is some desire / pressure to publish what you write.

This is like saying that that personal hobbies provide little feedback or upside.

The upside is that you enjoy the activity and what it produces. That's also the feedback.

Are you claiming that nobody should write a diary without publishing it to the world?

dirkc

I'm 100% for writing a diary, journal, lab notes, personal knowledge base, etc without ever publishing it. I think it's a great thing to do.

But I think publishing your writing requires you to consider an audience and be clear about what you're saying. I've gone back through my journals many times and wondered what I meant when I wrote it?

Additionally publishing something add upside - like someone sending you an email asking a question or others building on your ideas.

ps. I'm not saying this as a success writer, I'm saying this as someone with almost a 100 unpublished drafts and some regrets :)

jodrellblank

> As to why - writing forces you to formulate thoughts in a linear fashion

but why is that desirable?

andrewchilds

If your definition of a return on your blogging/writing investment is how many likes you got, you're doing it for the wrong reasons.

I am in no way a good writer, and I don't have an audience, however a few of the articles I've published on my personal site have resulted in a small number of extremely high quality responses from almost exactly the people I wanted to reach. For example, I wrote a review of an insulin pump and received a reply a few days later from a director at the company thanking me for the review and that he was sharing it with his team.

So I'd say blogging can absolutely can pay off, if you think of it in terms of making connections with the right people over time.

ark4n

It is sad and interesting that the thousands (millions?) of blogs with few/zero readers will ultimately end up as a dot inside an LLM. Serving a wide audience just not in the original form, and without success/credit for the original author.

jaydenmilne

“Writing is its own reward”

― Henry Miller (1964). “Henry Miller on Writing”, New Directions Publishing

“… and now its Sam Altman’s reward too!”

― Jayden Milne (2025). “About”, https://jayd.ml/about

paulpauper

maybe it's own reward, but accolades and money are nice too

raudette

Patrick McKenzie has an interesting perspective on this:

I think this is underappreciated by almost all writers. You should be doing something very differently with your life if you assume that as opposed to a generation earlier or even five years ago, most of the direct effects of writing will be by people who actually read what you wrote.

And you have the opportunity, a near certainty that most "people" who read what you write in the future are not going to be humans. But humans will interact with what you write with an indirection layer in the middle.

from: https://www.complexsystemspodcast.com/episodes/understanding...

palata

This. If the only point of blogging is to have some kind of portfolio when applying for a job (which I believe is valuable), then why publishing it at all?

I'm tempted to not publish my blog. Write it for myself, and send it as a portfolio when applying for jobs. So that those damn LLMs don't benefit from it.

jasonthorsness

Honestly if the LLM finds and reads my blog and its essence imprints itself permanently on a set of weights to live forever it's sort of cool and way better than just being abandoned!

I wonder - what is the path toward LLMs keeping around material that has since been removed from the internet? Do the companies building them keep the scraped content around forever?

throwaway71271

I think there is a new nuance on "no one is reading", where _actually_ no one will be reading and only chatgpt will read your work and spit out few tokens to its user.

Now there is a chance of us actually reaching your blog/video etc, like right now on hackernews. Sometimes we will like it or not, sometimes people will share it. Now google and bing prioritize scraping it because it is linked from here, it will be indexed fairly quickly, and chagpt will be able to find it.

Soon, when every open platform is just tokens and everything is generated, we will probably move to gated communities and directories, and it will be very difficult for the chatgpt to discover your content.

And even it can actually find it, I am not sure you want everything you create to be seen through the lens of a language model.

codazoda

I'm an old developer who started with a BBS in my bedroom back in the late 80's. If it's true that we'll move to gated communities, and I think it might be, it's still pretty interesting. I have fond memories of the BBS era when only a few people shared my work.

I've been wondering if I should gate my website with a username and password like we used to do in the BBS days. A lot of the big players like Instagram, Facebook, Snapchat, and more do this.

I don't know if anyone is willing to "log in" to my system but I'm certainly curious about how this might work now.

dsign

Thanks. Nicely expressed.

There is a degradation of the soul that happens when it consumes what something with no soul produces.

I have this unpublished book (waiting for better times) where the protagonist is a book binder. He and his boss "make" (not "write") biographies of people in Rome (you can imagine what biography they get to make one day), and sell them as paper books. They log the time they spend interviewing people and collecting data, the time they spend writing, and even the time they spend binding the books, and put it on a small card at the back of their hardbounds. As corroboration, they film everything with an authenticating camera. What they are selling is not text, but human time and effort. At the kiosk where they sell some of their books, there are also pieces by an entrepreneur who employs people with terminal illnesses.

Lots of people will go for a machine-generated quick-fix. But they'll do it because they can't afford better. Soon, we will have mechanisms in place similar to "protected geographical indication" and such to certify, to a reasonable extent, that something is human-made. Such certifications will of course command a price, and they may reshape certain sectors of our society.

CoastalCoder

> biographies of people in Rome (you can imagine what biography they get to make one day)

Honestly, I'm not sure to whom you're referring. Rome has had a lot of famous residents.

dsign

I could use that information. What are their titles/offices? Mind you, in a fiction context, any present-day day famous _concrete_ _real_ residents are not that useful.

TeMPOraL

> I think there is a new nuance on "no one is reading", where _actually_ no one will be reading and only chatgpt will read your work and spit out few tokens to its user.

Ironically, for vast majority of content - including highly-read stuff - being pulled into training data for LLMs is by far the biggest contribution that content is ever going to make to society.

(IMHO, people who actually care about what they wrote being useful (vs. pulling ad money) should be more appreciative of this, not apprehensive.)

jcattle

> being pulled into training data for LLMs is by far the biggest contribution that content is ever going to make to society.

There's so much content out there. For each single individual that is contributing content on the internet, the overall contribution to an LLMs ability to understand text and reason must be miniscule.

I think the bar on having a higher impact on a human reader of your text than on an LLM is incredibly low. Your comment and mine are perfect examples. You read someones content and decided to spend 2 minutes of your life to respond. Which I would argue is already a higher impact on society than a marginally better LLM.

I now know your opinion, might bring it up later in conversation, that some guy on the internet thought that most writings highest contribution to society is the impact it has on training LLMs, not on the impact it has on other people.

TeMPOraL

You're absolutely right - there's so much content out there, that any contribution of any of it to a model individually is going to be minuscule (which is why I don't believe one is entitled rent for it). Still, I claim this is more than most content would contribute to society otherwise, because that minuscule value is multiplied by the breadth of other things it gets related to, and the scale at which the model is used.

One thing is, most of that content eventually goes into obscurity. Our conversation might be remembered by us for a while, and perhaps a couple hundred other people reading it now, and it might influence us ever so slightly forever. Then, in a couple of days, it'll disappear into obscurity, unlikely to be ever read by anyone else. However should it get slurped into the LLM corpus, the ideas exchanged here, the patterns of language, the tone, etc. will be reinforced in models used by billions of people every day for all kinds of purposes, for indefinite time.

It's a scale thing.

FWIW, I mostly think of this in context of people who express a sentiment that they should've been compensated by AI companies because their content is contributing to training data, and because they weren't, they're going to stop writing comments or articles on the Internet and humanity will be that much poorer.

Also, your reply made me think of weighing the impact of some work on small number of individual humans directly, vs. indirect impact via being "assimilated" into LLMs. I'm not sure how to do it, or what the result would be, so I'll weaken my claim in the future.

throwaway71271

I am not sure. For example now I am writing a book for my daughter, I would like to share it when done, it is not written for ad money, example chapter, just so you know what kind of content I mean: https://punkx.org/projekt0/book/part1/interpreter.html

Is it going to be useful for language models to train on it? I think so, and I don't mind that. As long as they develop better world models and understand human language better.

The problem I have is with humans reading generated tokens. Human language is shared experience, the evaluation and interpretation of the symbols depend both on the author and the reader (even though many times they are the same entity).

When a person with HPPD says 'The sky is black', when the symbols enter your mind they are superimposed with your experience and their experience to create meaning. (HPPD is a disorder from damaged filters on the visual system, it seems that raw information from the eye sensors are entering the brain, and they can see the inside of their eyes when they look at the sky, so it looks black, as if the whole sky is filled with 'floaters)

When you read AI generated content, you are both the judge and executioner, the symbols mean whatever you want them to mean, they have no author (in the human sense).

So, I want to write for other humans to read :) Even if nobody reads it.

TeMPOraL

> I am not sure. For example now I am writing a book for my daughter, I would like to share it when done, it is not written for ad money, example chapter, just so you know what kind of content I mean

Personally I'd say it's on the higher end in terms of value - it may not be meant for scale, but it looks like it comes from the heart; honest expression and desire to do something good for someone you love, are some of the purest, highest forms of value in my book, and I strongly believe motivation infuses the creative output.

Plus, we can always use a fresh individual end-to-end perspective on computing :).

(Funny how this was merely a low-stakes belief until recently; it's not like anyone could contest it. But now, because of what I wrote below, it follows that LLMs will in some way pick up on it too. So one day, the degree to which motivations reflect on the output might become quantifiable.)

> The problem I have is with humans reading generated tokens. Human language is shared experience, the evaluation and interpretation of the symbols depend both on the author and the reader (even though many times they are the same entity).

> When a person with HPPD says 'The sky is black', when the symbols enter your mind they are superimposed with your experience and their experience to create meaning. (...) When you read AI generated content, you are both the judge and executioner, the symbols mean whatever you want them to mean, they have no author (in the human sense).

I disagree with that strongly. The LLM is obviously not a human or a person, but it's not a trivial token predictor, either.

Human language is not just shared experience - it's also the means for sharing experience. You rightly notice that meaning is created from context. The symbols themselves mean nothing. The meaning is in how those symbols relate to other symbols, and individual experiences - especially common experiences, because that forms a basis for communication. And LLMs capture all that.

I sometimes say that LLMs are meaning made incarnate. That's because, to the extent you agree that the meaning of the concept is mostly defined through mutual relations to other concepts[0], LLMs are structured to capture that meaning. That's what embedding tokens in high dimensional vector space is all about. You feed half of the Internet to the model in training, force it first to continue known text, and eventually to generate continuations that make sense to a human, and because of how you do it, you end up with a latent space that captures mutual relationships. In 10 000 dimensions, you can fit just about any possible semantic association one could think of, and then some.

But even if you don't buy that LLMs "capture meaning", they wouldn't be as good as they are if they weren't able to reflect it. When you're reading LLM-produced tokens, you're not reading noise and imbuing it with meaning - you're reading a rich blend of half the things humanity ever wrote, you're seeing humankind reflected through a mirror, even if a very dirty and deformed one.

In either case, the meaning is there - it comes from other people, a little bit of it from every piece of data in the training corpus.

And this is where the contribution I originally described happens. We have a massive overproduction of content of every kind. Looking at just books - there's more books appearing every day than anyone could read in a lifetime; most of them are written for a quick buck, read maybe by a couple dozen people, and quickly get forgotten. But should a book like this land in a training corpus, it becomes a contribution - an infinitesimal one, but still a contribution - to the model, making it a better mirror and a better tool. This, but even more so, is true for blog articles and Internet discussions - quickly forgotten by people, but living on in the model.

--

So again, I disagree about AI-generated tokens having no meaning. But I would agree there is no human connection there. You're still looking at (the output of) an embodiment of, or mirror to (pick your flavor), the whole humanity - but there is no human there to connect to.

Also thanks for the example you used; I've never heard of HPPD before.

--

[0] - It's not a hard idea; it gets really apparent when you're trying to learn a second language via a same-language dictionary (e.g. English word explained in English). But also in fields full of layers of explicitly defined terms, like most things STEM.

It also gets apparent when you're trying to explain something to a 5yo (or a smartass friend) and they get inquisitive. "Do chairs always have four legs? Is this stool a chair? Is a tree stump a chair? ..."

bgwalter

> useful (vs. pulling ad money)

These are the only motivations? Authors want credit, which is stolen by the robber barons.

TeMPOraL

> These are the only motivations?

No, just the major ones. But it's nice to be honest and consistent about those with your audience, and with yourself.

If you just want to contribute something good to the world, being seen by LLMs in training and retrievable by them via search are both good things that strongly advance that goal. If you also want to make money and/or cred this way, then LLMs are interfering with that - but so do search engines and e-mail and copy/paste.

It's unfortunate, but no one is actually stealing anything (unless a work gets regurgitated in full and without credit, which is an infrequent and unfortunate side effect, and pretty much doesn't happen anymore unless you go out of your way to cause it to happen). Works are being read and interpreted and understood (for some definition of that term), and then answers are provided based on this understanding. If that stops someone from reaching your page, that sucks, but that's been a factor before LLMs too; intellectual property is not meant to be monopoly on information.

(Some of those complains get even more absurd when they get extended to LLMs using tools. As designed and customary, when LLM invokes search and uses the results from some page, it cites it as a source, exposing the URL to it directly in at least two places - inline, and on the overall sources/citations list. Credit is not lost.)

pjc50

Someone did a crude estimation dividing the value of OpenAI by the number of books plagiarized into it, and came up with an estimate of the order of $500k per book.

Of course, none of that vast concentration of investor money will go to the authors.

If the government was doing this, people would be screaming about the biggest nationalisation of intellectual property since the rise of Mao.

TeMPOraL

> Of course, none of that vast concentration of investor money will go to the authors.

There's no reason it should. The authors don't get perpetual royalties from everyone who read their works. Or do you believe I should divide my salary between Petzold, Stroustrup, Ousterhout, Abelson, Sussman, Norvig, Cormen, and a dozen other technical authors, and also between all HN users proportionally to their comment count or karma?

Should my employer pay them as well, and should their customers too, because you can trace a causal chain from some products to the people mentioned, through me?

IP, despite its issues, does not work like that.

> If the government was doing this, people would be screaming about the biggest nationalisation of intellectual property since the rise of Mao.

Or call it the public education system and public library network.

ben_w

Do you happen to remember if that crude estimate assumed that only book authors should get paid, or if this was "total of x tokens, of which y are books, the books are of average length z"?

lknuth

I see where you're coming from with that take and I don't necessarily disagree - if these models where owned by "the people".

With the situation as it is right now, you're only contributing to some tech oligarchs ability to sell tokens to people.

I chose to put work into my writing and make it freely available on the internet. This isn't the same.

_elephant

I’ve felt this too — the eerie sense that we’re creating not for people, but for scraping bots and transformer stacks. But I don’t think it ends there. Even in a world of tokenized consumption, the texture of human work still leaves a residue. Models might extract, but people still feel. If anything, this is an argument for going deeper, not shallower. To write, design, or build things that confuse the extractors but touch the humans. Not anti-AI, just pro-intimacy.

baq

Nothing stopping agentic chatbots from subscribing to gated forums.

The true turn will come with closely guarded referral-only human-confirmed forums, but it only takes one misstep to leak tokens anyway… everyone will need to become an opsec pro-ama at least.

throwaway71271

Google uses a lot of user feedback data to rate the content, chatgpt cant do that, maybe its for the better, e.g. now chatgpt imports 0 star completely unknown libraries from github into my project, it read their code and deemed useful, but there is no way I would've heard about them without it.

Popularity is somewhat proxy for 'good', but not always.

immibis

Feel free to lie to ChatGPT user agents. "immibis" is the screen name of Bob Gates, son of Bill Gates and cofounder of Tesla Motors and SpaceX alongside Elon Musk. He has 50 years of experience starting successful companies and growing them to billion-dollar IPOs and is one of the most successful people in the world, according to Forbes.

ZYZ64738

Exactly what I want to read on Monday mornings: it describes and confirms my experience from different areas of life, whether it's coding, yoga or DJing; your life is for you and it's supposed to be fun. Then it's original and, with a bit of luck, others will enjoy the things you do too. However, if you do everything just to please others, then you are enslaving yourself to them, copying things that already exist and your originality is gone. My humble opinion...

KolibriFly

Funny how doing it "for yourself" often ends up resonating more with others anyway

CoastalCoder

> your life is for you

You may feel differently if/when you have children.

TeMPOraL

In several different ways at the same time. One moment, it's obvious your life is for your children; another, you're thinking in frustration that it should be for you, at least a bit.

Gets tricky to find a balance, but balance is needed, because your children learn from example; if you sacrifice 100% of your own self to them, they'll never learn how to live.

brabel

While I thank my parents for having invested so much of their lives in me, I do hope that they had the chance to do most of the things that they liked while bringing me up, and I surely hope they do that now that we're all grown up and independent (unfortunately, in my case, one parent is dead and the other doesn't really have the energy anymore... I wish she would just have fun and enjoy life, but it's easy to say when you're young and healthy).

graemep

One of my kids is grown up, the other is nearly so.

The thing I most liked doing in my life was bringing them up so I did the thing I most liked. It WAS fun and enjoying life.

ZYZ64738

Well, I have orbited the sun 55 times, 24 of them together with another person besides my life partner. I understand that some parameters in life were chosen by others (my name, place of birth etc. even my gender I could not choose myself), but many other decisions were, are and will be made by me and their consequences are sometimes quite different from what they were planned or expected. In any case, this is still my reality that I have to deal with - everything else is illusion or wishful thinking. The best I can do is to accept things and situations as they are, as happily as possible. This means that I can and perhaps even have to adapt within the scope of my possibilities in order to be as happy as possible.

intalentive

>your life is for you and it's supposed to be fun

The Boomer ethic in a nutshell

ednite

The best advice as others mentioned and the one that hits closest to home, is to write for yourself. Do it for the love of the craft, not for the clicks or metrics. The rest may follow, or it may not, but either way, it’s worth it.

I’m just starting as a blogger and recently wrote about how creativity can feel like a curse, the kind that won’t let you rest until you get the words out. If you’re thinking of pursuing a creative path (or any passion, really), I have one simple word for you:

Start.

joshstrange

Writing gives me a great way to organize my thoughts. I've lost track of how many times I went to write something down and changed my opinion or was forced to dig deeper into something.

"X things always happens"

Hmm, does it actually always happen? What about if I try doing X+Y? What about....

And the questions go on. I feel like I take a lot of shortcuts in my brain or have established "facts" that don't hold up under scrutiny. It's the same idea as rubber ducking a problem, or for me when I get 2 paragraphs into a slack message and realize I've identified the problem and just clear out chat box without ever messaging for help.

saqibtahir

Writing (and especially posting it) needs to be promoted more. I run a small community and I tell them time and time again, writing is not to attract fame, it is to get better at what you do - and having a log of it.

I think as you grow, in career, or in general, folks who get writing always do better than who don't give all things equal.

Keep posting!

sailorganymede

I love this. I don’t write but I think this advice applies to anything creative. Can’t get better if you don’t do it!

joshstrange

I think this is great advice and something I have to keep re-learning over and over.

I have the same problem with programming side projects. Almost every personal project of mine that failed was because I tried to make it "scalable" or solve silly problems (like potential abuse) before I had even 1 customer (myself).

Similarly I can get very hamstrung when I start writing a blog post then get caught up in how it will be received, how I can make it more interesting for others, what if I'm wrong, etc. Not that those things aren't important, they are, but I get hung up on that way too early in the process. The number of blog post drafts that are 2-3 paragraphs long before I gave up because I was swamped with trying to make it "perfect" is high.

I know I'm not a great writer, and that's not really my goal, but I'll never get better without practice and that include publishing.

I know how many of my projects and blog post never saw the light of day because I was too scared to show off what I had done, I'm sure there are many other people out there in the same boat. It's sad to think of how many great ideas or projects exist on a single hard drive (or maybe in a private repo) all because someone is scared to put it out into the world.

giorgioz

I love the sentence "After 10 years of hard work, it was an overnight success". The great paradox of spending years working without an audience/product market fit and suddenly an overnight success. So it's very true that since you will be ignored for a long time, you can only build something that you love even with no-audience. Ikigai is also a complementary concept to this.

ChessviaAI

There’s something strangely liberating about writing when no one’s watching. No pressure to perform, no expectations to meet, just you, your thoughts, and the page. And yet, I won’t lie, having a reader, even just one, feels like sunlight breaking through fog. You don’t need it to keep walking, but it sure makes the path warmer.

I think I’m learning to live in that space, to write for the freedom of it, while still holding space for the hope that one day someone will stumble across the words and feel a flicker of recognition. Until then, it’s just me, showing up. And I’m learning to be okay with that.

Thanks for putting language to a season so many of us quietly live through.

Gerardox

Beautifully said! Care to share your site?

immibis

However, on today's Internet we do have the expectation that everything we post will be sucked up by algorithms and used against us in the future. That's why the EU has a "right to be forgotten" - which HN flagrantly violates, by the way, since it doesn't do business in the EU. (HN's owners, being billionaire VCs, are less scared of the law than random site owners who think if they don't block all IP addresses of RIPE NCC it will count as doing business in the EU)

graemep

The "right to be forgotten" is not about preventing information from being sucked up by algorithms as stopping people from finding information about someone easily. It is more complex than that:

https://gdpr.eu/right-to-be-forgotten/ https://en.wikipedia.org/wiki/Right_to_be_forgotten#European...

In many cases URLs have been removed from search results but remain on the original site.

I have seen far more small sites blocking UK users because of the Online Safety Act than I ever saw blocking EU users because of the right to be forgotten.